Saturday, January 7, 2012


It is a picture got by my sister at SM Supermarket Kadiwa. Instead of "brewed coffee", the storekeeper obviously made it into "broad coffee". Maybe it is just a strategy to attract consumers, however, "broad coffee" is wrong.

10 comments:

  1. I think it is not a business strategy. It is a plain mistake. It's funny and I can't imagine seeing this terrible mistake personally. I might laughed exaggeratedly!

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  2. It's very funny to have "broad" for "brewed", they are two words that are way far from each other in meaning. I disagree that it is a business strategy, for it is a mistake. I won't put up a signage like that on my business. I'll be very strict with my advertisements. :)

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  3. What do they mean by "broad" coffee? I don't get it. Maybe, it was really a mistake.

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  4. It should be brewed coffee and not broad coffee.

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  5. Sometimes people use words that they are not familiar with. We must always remember to check the dictionary before using a certain word.

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  6. I believe this one is a plain mistake. It made the advertisement attractive though. haha!

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  7. I agree. It was a mistake. I suddenly remember when I saw a sign saying "Lady Border" instead of "Lady Boarder."

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  8. I also think that this is a mistake. It is funny, that's why I think it became an eye-catcher signage.

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  9. I also think that it is a mistake, but unintentionally, becomes a kind of advertisement.

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What do you think?

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